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This is a far-from “business as usual” economy. Time to revisit your marketing strategies?

We all know of course that it is crucial not to cut back on marketing in tough times. All the research shows that in fact if you do the opposite to what all around you are doing, the gains are hugely worthwhile. Nona Koza’s article has some interesting ideas about approaches. And we at Avenue have a lot more! Want to reflect a bit and chat with us? This is not a traditional time for doing more marketing. That’s why it’s probably the way to go!

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