Mike Stopforth of Cerebra wrote an excellent article last week http://www.bizcommunity.com/Article/196/48/181274.html#more about tactics that create, and continue conversations with your sponsorship audience to achieve far-reaching rewards and value.
No question that the recipe for sponsorships is sound. Sponsorships make good business sense. But as with all other forms of marketing, being agile and doing more makes your returns just so much more effective. In the lyrics from the New Radicals, “we only get what we give”. Don’t let go!
Avenue currently has some excellent sponsorship opportunities to reach the electrical engineer audience. Can we tell you more?